Web Development & Content management

Lead Management System


Lead management system automates the entire lead processing function, from lead capture, analysis and assignment, through to "closed loop" contact management and detailed status / trend reports. Our systems automate your business process. Ultimately your LMS will automate your lead closure process using todays technologies including internet, web, social media and mobile apps. Our Lead Management Systems are centralized, secure, network-based solutions. Each Lead Management System is custom configured based on the requirement. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising. These processes are designed for business-to-business and direct-to-consumer strategies.


The Approach

Lead management is in many cases a precursor to sales management and customer relationship management. The general principles of lead management create an ordered structure for managing volumes of business inquiries, frequently termed leads. The process creates an architecture for organization of data, distributed across the various stages of a sales process, and across a distributed sales force.


Why Lead Management?


With all the ways small businesses are investing in generating leads onlineófrom search advertising to email marketing to retargeting and moreóitís surprising that most donít have effective solutions in place for managing and responding to their leads. In fact, 55% of companies donít respond to new sales leads at all. A typical outline of a lead management process might follow the following steps:


  • Automatic Lead Capture
  • Intelligent Routing
  • Lead Activity Scheduling & Tracking
  • Reporting & Analysis
  • User Management
  • Category Management
  • Area/Geographic Management
  • Role Management


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Thank you for your ddicated time that you are putting in to this, it is very much appriciated by AAMC. You have done lots in such a short time. We are really pleased with the progress.

- Jeff Mazzini, MD, AAMC

It has been a great experience working with addCMS. The team is very enthusiastic and I really appreciate their timely delivery of quality product. We are glad to have collaborated with them and look forward to a continual relationship.

- Shashank Saksena, Head - Digital, Aircel

The design team developed a website for our business, which is unique and flexible with detailed functionality, and state-of-the-art technology that is not common on the web. They completely handled it all so positively that we can focus on our business and do not get bothered by IT issues.

- Uriah McAlhany, MD, GameTek Global

We have had a wonderful association with Kleward throughout the entire development process. We are extremely gratified with their innovative and quality approach where all the team members take moral responsibility to meet the deadlines.

- Mumtaj, CEO, HB